Beat the summer heat: Coolcations are the hottest travel trend of 2025

So-called coolcations are the hottest travel trend of 2025. Climate change might just scorch some of your bucket-list plans, with heat waves in Europe, wildfires from Australia to California and other extreme-weather events increasingly shaping itineraries in another direction.

Google searches for cooler-destination vacations are up almost 3000 percent. Flights to Iceland, Finland, Denmark, Sweden and Norway are soaring, and remote spots like Denmark’s Faroe Islands, Norway’s Svalbard archipelago and Greenland are becoming Insta-stars.

Near South America’s Patagonia region, Punta Arenas (the capital city of Chile’s southernmost region), and the Falkland Islands, off the east coast of Argentina, are destination-worthy stops that also serve as jumping-off points for Antarctic exploration.

Both for business retreats and as an entrepreneurial opportunity, Canada is ideally located for the coolcation trend. Vancouver is a launching pad for Alaskan cruises; Victoria and P.E.I. both made a USA Today list of top coolcation spots. From polar-bear spotting in Churchill, Manitoba, to iceberg viewing in Newfoundland, chilly Canadian trips are becoming cooler by the year.