From collab reels to hopping on trendy tips, Kelowna’s secondhand vintage shop Lost Together has found its way on social media, gaining momentum with its 12k+ followers.
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Treasured vintage
Rather than only focusing on specific product drops, Lost Together shares style tips, editorial shoots and fashion inspiration. From trend predictions to sharing how to put an outfit together, the shop’s content is saveable and keeps viewers coming back for more.
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Timeless meets trends
You can tell that whoever is running Lost Together’s social media is chronically online. The team jumps on trending audio and video styles in an effortlessly chic way, gaining viewers by leveraging what’s viral.
Secondhand stories
Lost Together knows that its most loyal followers will watch its Instagram Stories. This is where they share product launches and details, creating another channel for selling their pieces to their audience outside of Kelowna.
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Pre-loved picks
The Collab feature on Instagram is a powerful tool and Lost Together is skilled at using it. The shop regularly works with fashionable creators who resonate with its audience and who style their Lost Together finds in aspirational ways.
