BC Business
Patio-focused Batch leverages Instagram with weekly schedules that showcase a rotating calendar of live musical performances and food trucks
View this post on Instagram A post shared by Batch on Plaza (@batchvancouver)
A post shared by Batch on Plaza (@batchvancouver)
A pup of the week post reminds patrons that the venue is pet-friendly—and with a prize in store for the winning dog (plus a free drink for the owner, too), followers see a lot of incentive to come by with their pets.
Batch saves its weekly schedule of food trucks and musical performances on the Instagram story function—that way customers can plan ahead for their favourites. In addition to the saved schedule, fresh stories display the daily schedule again, highlighting what musicians and food will be available at the location that day, with additional pictures and “sound on” clips for a sneak peek.
Batch asks its community what local and interesting beer they’d like to see added to the existing (and extensive) menu, providing a direct line of communication between the customer and the ordering team.